Digital Media Branding Podcast

Sinopse

Digital Media BrandingPodcast is a weekly series where we help you dig through all the media clutter in a way that will help you figure out what makes sense and what is important so that you can get the most out of your website, web apps, mobile apps and social media efforts. Since 1997, I've been fortunate enough to help all kinds of companies extend their brand's reach out far beyond traditional marketing by leveraging technology in creative and innovative ways. I've helped small business owners; new business start-ups as well as large fortune 50 companies create profit centers around their brand's products, content and information. I will cover topics that will make it easy for you to understand how to effectively deliver your message across all available digital platforms.

Episódios

  • Hashtags #SocialMediaMarketing

    Hashtags #SocialMediaMarketing

    11/06/2014 Duração: 05min

    Welcome to Marketing Quick #TipsOnQ In this episode we will be talking about Hashtags.  MediaOnQ is a full-service marketing agency based out of Fargo, ND. At MediaOnQ we understand that as business owners and marketing professionals it is our job to get our content to both, prospects and customers in a way that is easy for them to engage with it. Today’s episode is all about Hashtags. As a reminder, you can catch the Marketing Quick Tips OnQ video series directly from MediaOnQ.com or from our YouTube Channel. We decided to make hashtags the topic because we found that several businesses are new to the idea of using social media in their marketing efforts. Yes, it’s true… Many small business owners or marketing professionals who have to wear multiple hats are only now starting to realize how important it is to get their content out there and leverage social media. So, what is a hashtag?

  • Vine Vanity URL for Your Business

    Vine Vanity URL for Your Business

    31/05/2014 Duração: 05min

    In this week's episode of Marketing Quick #TipsOnQ we set up a #Vine Vanity URL for Your Business. http://onq.link/vineurl 

  • Twitter Lead Generation Cards Help Grow Your Business

    Twitter Lead Generation Cards Help Grow Your Business

    25/05/2014 Duração: 06min

    This is the first episode of our Marketing Quick #TipsOnQ series. This series is available is also available as a video which you can find at MediaOnQ.com/TipsOnQ. The show notes for this episode will also include step-by-step instructions with screenshots for your convenience. If you have any questions along the way you can email me directly from our website or reach out through any of our social media channels and remember to use the hash tag #TipsOnQ so that I know how you found me. Lead Generation Cards on Twitter are a great way to capture user information directly from Twitter. They are easy to set up and you could have one up and running for your business in less than 10 minutes. You could easily set one of these Lead Generation Cards so that people can sign-up to receive your offers or incentives.

  • Marketing Quick #TipsOnQ

    Marketing Quick #TipsOnQ

    25/05/2014 Duração: 02min

    Today I’d like to introduce you to our brand new video series “Marketing Quick #TipsOnQ”. In the Marketing Quick #TipsOnQ series we cover a variety of topics like how to grow your business through Facebook, how to get more followers on YouTube and how to leverage Pinterest for your business or brand. We put this series together to help businesses and individuals build their Active Brand as well as help them compete in today’s web economy. We will have both a video version and an audio podcast version for each episode in an effort to make it convenient for you. All the episodes will be available directly from our website MediaOnQ.com where the most recent episode will be displayed on the home page. If you are interested in past episodes, you can access them from mediaonq.com/tipsonq.

  • How To Set Up A Successful Business Page on Facebook

    How To Set Up A Successful Business Page on Facebook

    29/01/2014 Duração: 11min

    Untitled Document How To Set Up A Successful Business Page on Facebook Digital Media Branding Podcast Episode 23 In this episode we will go over all the details on how to set up a successful business page on Facebook. So if you use Facebook to generate leads or help your business in any way, this episode is for you. Welcome to the Digital Media Branding Podcast. I’m your host Carlos Quintero from MediaOnQ. MediaOnQ is a Full Service Digital Media Branding and Marketing Agency based out of Fargo, ND. At MediaOnQ we provide social media branding and marketing services to more than 250 business across the US and Canada. Social Media has become an essential component in today’s marketing campaigns and strategy. So it is no longer just a good idea to have a page for your business on Facebook. Facebook offers your business one of the most active social media networks. This active community can help your business establish and grow it’s brand as well as benefit from your followers because your followers will help e

  • Why You Should Change Your Facebook Marketing Strategy

    Why You Should Change Your Facebook Marketing Strategy

    21/01/2014 Duração: 09min

    Digital Media Branding Podcast Episode 22 In today’s episode we will talk about how Facebook’s newsfeed changes should impact your Facebook marketing strategy. We will cover Story Bumping, Last Actor and Auto Video Previews on Mobile Facebook Pages...and how these three changes affect your current marketing strategy. Hello and welcome to the digital media branding podcast. I’m your host Carlos Quintero. I own a full service digital media branding and marketing agency called MediaOnQ based out of Fargo, North Dakota. We provide Social Media Marketing services for many of our clients and Facebook is as it should be an important part of any social media marketing strategy. About 4 ½ to 5 months ago, Facebook once again updated the algorithm that determines what people see in their news feed. This change has affected many company pages. The number of people who see each of your company page post is referred to as REACH. And REACH from company pages has gone down – way down in many cases. Many of our clients have

  • Top 10 Marketing Paths To Grow Sales For Your Business

    Top 10 Marketing Paths To Grow Sales For Your Business

    15/01/2014 Duração: 19min

    Digital Media Branding Podcast Episode 21 In today’s episode we will go over the Top 10 Digital Marketing Paths To Increase Your Company’s Sales. Welcome to the Digital Media Branding Podcast, I’m your host Carlos Quintero. I own a full service digital media marketing agency based out of Fargo, ND. In my job, I have the opportunity to work with many clients who are often business owners.  Being in business today is much more sophisticated because of the web and everything that it implies right? Businesses of all sizes, large and small and even startups have to consider how to best allocate their time and resources to get the most bang out of their efforts. This is why I started the Digital Media Branding Podcast. I wanted to share my 17 plus years of digital marketing experience with marketers and business owners in an effort to help fast track their success or as we call it at MediaOnQ, helping you compete in today’s web economy. So thank you for joining me today. Today we will dive in to the Top 10 Digital

  • How To Fix 5 Common Web Navigation Mistakes

    How To Fix 5 Common Web Navigation Mistakes

    10/12/2013 Duração: 10min

    How To Fix 5 Common Website Navigation Mistakes. We'll go over how to ensure that your website's navigation links are indexed by Google and Bing. Hello I’m your host Carlos Quintero from MediaOnQ.com thank you for joining me today. MediaOnQ.com is a Full Service Digital Media Branding & Marketing Agency based out of Fargo, ND. We want to share with you 5 of the most common website navigation mistakes that we come across and give you the solution as to how to fix them. Before we get started I’d like to invite you to visit our YouTube channel where we have gear, software production and postproduction videos to help fast track your own video marketing efforts. Let’s get started with the 5 most common website navigation mistakes and fixes. Although we work with a wide variety of industries, we come across the same type of mistakes over and over again.  So we hope that this podcast can help you identify these recurring problems and want to give you the tools to get them fixed so that you website can get back t

  • 10 Steps To A Successful Website Design

    10 Steps To A Successful Website Design

    05/12/2013 Duração: 26min

    These 10 steps toward a successful website design or redesign will help you make money by turning your business website into an inbound marketing machine without compromising your user’s experience and expectation.

  • How To Make Great Marketing Videos

    How To Make Great Marketing Videos

    26/11/2013 Duração: 14min

    Welcome to the Digital Media Branding Podcast Episode 018 How To Make Great Marketing Videos Hello, I’m your host Carlos Quintero. I own a full service digital media branding and marketing company based out of Fargo, ND called MediaOnQ. Because this is our Thanks Giving edition of the Digital Media Branding Podcast, we are going to change up the format a bit. Today we’re going to go over some tips to help you make great marketing videos and hopefully inspire a viral campaign for your company. I’ll also share with you a valuable resource to help you create your own videos so that you can fast-track your video marketing campaign. We’ll also go over the components of viral video marketing and I’ll share my thoughts on the whole Google+ - YouTube Comments Merge. Before we dive in, I have an important announcement for you. Moving forward, we will be releasing our weekly podcast episodes on Tuesday’s at Noon that is 12pm CST or GTM -6. Before I go on, I want to thank all of you for listening to our podcast and for

  • How To Grow Your Social Media Influence Through Engagement

    How To Grow Your Social Media Influence Through Engagement

    19/11/2013 Duração: 15min

    Welcome to the Digital Media Branding Podcast Episode 017 How To Grow Your Social Media Influence Hello, I’m your host Carlos Quintero and I own a full service digital media branding and marketing company based out of Fargo, ND called MediaOnQ. Today we’ll be talking about How To Grow Your Social Media Influence. At MediaOnQ when we work with clients to help them come up with their social media strategy.  In doing so, we always keep a single point in mind and that is, we want our efforts to produce engagement. Engaging content helps us build trust and once we have the trust we cross over toward being influential. Before we go on, I’d like to make a point. There are a lot of companies and individuals out there who consider themselves to be social media experts. Many have their own strategies that they deploy with their own clients. I’d like to suggest that there is No Single Cookie Cutter approach toward social media for all companies and not even for all industries. Could that be true? Yes because after all w

  • How To Upgrade Your Sites Thank You Page

    How To Upgrade Your Site's Thank You Page

    12/11/2013 Duração: 11min

    How to Upgrade Your Thank You Pages Welcome to the Digital Media Branding Podcast Episode 16.  6 Steps You Can Take To Upgrade Your Website Thank You Pages Hello I am your host Carlos Quintero from MediaOnQ.com. I run a Full Service Digital Media Branding & Marketing Agency that is based out of Fargo, North Dakota. MediaOnQ offers a wide range of services to include Web Design and E-commerce. Many of our clients have Thank You pages on their sites. Some have them to thank customers for shopping or placing an order with them others to thank them for feedback. Near the end of 2013 - which is the time of this recording. I am still amazed by how many online sites and marketers simply say Thank You on the page and leave it at that. Consider this. The people who get to see your Thank You page have already gone through the Marketing Conversion.  In other words, they have successfully become a customer or a visitor who’s taken action and engaged with your brand and website. So why would anyone who has secured a c

  • How To Secure Your Web Hosting Account

    How To Secure Your Web Hosting Account

    04/11/2013 Duração: 10min

    5 Ways To Secure Your Web Hosting Account Hello, I’m Carlos Quintero owner of a Full Service Media & Marketing company called MediaOnQ.  One of our areas of expertise is website design and development. So today, we’ll be discussing how to secure your web server as consumers not as network engineers. We’ll be covering 5 key areas that impact our website’s security. Our company website or websites the face of our business on the World Wide Web.  Sometimes selecting a business hosting provider can be time-consuming but taking the time to find reliable business hosting is absolutely worth it. Because once your website is up and you start adding content to it, it becomes a valuable business asset. And for sure, an asset that is worth defending against malicious attacks. Here are 5 easy and practical ways to keep your hosting account secure as you continue to grow your website. Keep All Software Updated Most small business owners use software like WordPress or Drupal to publish their web content and

  • How To Use LinkedIn For Business

    How To Use LinkedIn For Business

    30/09/2013 Duração: 16min

    Podcast Episode – LinkedIn For Business In this podcast episode we will be featuring Bert Quintero, who is a Senior Marketing Consultant for Midwest Communications. Midwest Communications is not only one of the largest Media Groups in the country but also a media group that has a solid digital media strategy for themselves and their client base. We will be discussing how to use LinkedIn Company Pages for Marketing. Hello, I’m your host Carlos Quintero owner and founder of MediaOnQ. MediaOnQ is a Full Service Digital Media Agency based out of Fargo, North Dakota. We’ve been helping a wide variety of clients ranging from start-ups all the way up to large fortune 25 companies by building what we call an Active Brand. Active Brands place your message where your customers are by bringing Video, Web, Mobile and SEO strategies together. Doing so allows you to effectively compete in today’s web economy. Without any further delay, I’d like to welcome Bert back to our podcast. Welcome back Bert, it’s been a while si

  • How Video Improves SEO

    How Video Improves SEO

    30/07/2013 Duração: 07min

    Welcome to Digital Media Branding Podcast Episode 13 How Video Improves SEO Hello, my name is Carlos Quintero and I own a Digital Media Branding company called MediaOnQ. I've been fortunate enough to have had the opportunity to work in the digital space for most of my career as far back as 1996. Based on my own personal experience working with a broad range of clients from small businesses all the way up to Fortune 25 companies, I’ve witnessed how video can dramatically improve a brand’s identity and search engine’s ranking on the World Wide Web. It is no secret that Google owns YouTube.  And as of this recording YouTube is the #2 Search Engine in the World. You may not realize that more than 48 hours of video are uploaded to YouTube every minute of every day. That is simply more video than what most of us can imagine. The quality of the video is the only thing that can help brands stand out in this massive content pool. Adding well produced video content to YouTube will immediately impact your brands ranking

  • How To - Best Way To Reach Multi-Screen Users

    How To - Best Way To Reach Multi-Screen Users

    08/06/2013 Duração: 13min

    Digital Media Branding Podcast Episode 11 What’s the Best Way to Reach Multi-Screen Users Hello and welcome to episode 11 of the Digital Media Branding Podcast. I’m Carlos Quintero owner and founder of MediaOnQ, a Digital Media Branding Company in the upper Midwest. So, what is the best way to reach multi-screen users assuming that our goal is to increase engagement with your brand’s products, content or information? There are several options out there for you to deliver your web content to multi-screen users. Picking the right path to take however may not be intuitively obvious. Let’s start by clarifying the terms multi-screen users. When we talk about multi-screen users we are referring to all of us who more and more access the web from our smartphones or tablet devices. This of course would not mean that we’ve abandoned our computers but rather that we fall into today’s norm which is using multiple devices or screen sizes to consume content. Personally, I can think of at least one time this week where I wa

  • How To Make Your Website Work Across Multiple Devices

    How To Make Your Website Work Across Multiple Devices

    22/05/2013 Duração: 06min

    How To Make Your Website Work Across Multiple Devices In today’s podcast we will find what it means to be multi-screen or what some call mobile friendly and what this actually means for different businesses. Hello, I’m Carlos Quintero and I own a digital media branding company called MediaOnQ. It is important that you build a website that showcases your business on every screen from smartphones and tablets to computers and even web enabled television sets and here’s why.  When an individual is looking for your service, product or information they can either find you or they will find your competitor. You must remember that your customers expect a great browsing experience regardless of what device they are using. I’d like you to think about this for a moment. Can you recall a time or times when you may have started reading an email on your phone while at a red light during your commute or while waiting for your coffee at the drive thru and then continued reading on your laptop at home or on your computer whe

  • How To Optimize Your Email Marketing Campaign

    How To Optimize Your Email Marketing Campaign

    31/03/2013 Duração: 13min

    Hello and welcome to the Digital Media Branding Podcast, Media On Q Episode 8 How To Optimize Your Email Marketing. Today, we are going to clearly define the 9 Golden Rules of Email Marketing which can immediately impact your campaign’s reach by helping you avoid the dreaded spam filter and getting more eyeballs on your content. We’ll also discuss the Email Marketing Metrics you should watch closely as these can help you grow your business by building relationships with your customers while you solidify your competitive barriers. Hello my name is Carlos Quintero; I run a Digital Media Branding company in the Midwest called Media On Q. Since 1997, I've been fortunate enough to help many different companies extend their brand's reach out far beyond traditional marketing. Leveraging technology has allowed me to help many small business owners; new business start-ups as well as large fortune 50 companies create profit centers around their brand's products, content and information. In my job, I work with many

  • How To Optimize Your About Us Webpage

    How To Optimize Your "About Us" Webpage

    24/03/2013 Duração: 10min

    How To Customize Your About Us Page   3 Simple Steps to Transform Your About Page Into a Customer Generating Webpage   Most of the about pages on the web can be summed up by one of these words; Boastful or Boring, maybe even a combination of the two.   What do I mean? Here’s a real world example of what I am talking about.   Example One:   As a socially-responsible, global leader in design, manufacturing, distribution and aftermarket services, Flextronics is unique in its ability to provide end-to-end solutions through its innovative and proprietary systems—all to enhance customer competitiveness and success.   Example Two:   SEO Consult is the specialist search engine optimization division of Click Consult, who are a leading provider of search engine marketing solutions in the UK. Through a range of innovative, organic and ethical techniques, SEO Consult have helped their 325+ clients reach highly targeted traffic, delivering a healthy ROI for both niche businesses and highly recognizable brands.   Let’s ana

  • How To Use Pinterest For Business

    How To Use Pinterest For Business

    17/02/2013 Duração: 22min

    How To Use Pintrest For Business  How To Use Pinterest For Business Today, Roberta Quintero (commonly know as Bert) will be joining us to discuss: What is Pinterest? Is Pinterest Relevan? Does Pinterest Matter? She will also share with us creative ways to use Pinterest in our own marketing strategies and discuss how some brands are finding success with their own Pinterest strategies. Q. Let’s get started with what is Pinterest? Bert, can you share with us a little bit of Pinterest History? A. Pinterest is a social network that got started in late 2011. Pinterest grew their web traffic – unique visitors by 155% in one month – Dec 2011 to Jan 2012. Pinterest made the Hitwise list at #5 in Dec 2011 beating out LinkedIn and Google+. In a nutshell Pinterest is a social network that allows users to visually share and discover new interest by posting, or pinning as it is called in Pinterest. Users can pin images, or videos to their own or other user’s pinboards. A pinboard typically has a common theme, for example

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