Brisbane based Foxy Home Staging bring you the latest in property and styling each and every week.


  • Jennie Norris - Sensational Home Staging

    Jennie Norris - Sensational Home Staging

    29/07/2020 Duração: 46min

    Today we have a special guest – Jennie Norris who is the owner of Sensational Home Staging, based in Denver Colorado.  She is also the Chairwoman of the International Association of Home Staging Professionals, which is the largest and longest running Home Staging Industry Trade Association with thousands of members worldwide. In this chat Jennie shares her experiences founding her first home staging company, then leaving it all behind and starting again in a new city.  Jake and Jennie talk about the Association she chairs, and one of the important reports they publish which is beneficial to everyone in the industry – The Home Staging Industry Statistics, based on a survey of thousands of home staging professionals. Keep up with Jennie here: Website: Facebook: Home Staging Professionals Facebook Group:

  • Rhonda Nelson - Nelson Interior Stylists

    Rhonda Nelson - Nelson Interior Stylists

    22/07/2020 Duração: 39min

    Today’s guest is Rhonda Nelson, founder of Nelson Interior Stylists, based in Melbourne’s south-east. Melbourne is currently experiencing a 2nd wave of coronavirus cases which is significantly impacting Rhonda and her team, so we talk about that and what they’re doing to as a business to get through this difficult period. Despite the impact of COVID-19, Rhonda also touched on the growth Nelson Interiors has seen in the last 12 months and what she attributes that to. We also spend quite a bit of time talking about their online store, and how important that’s been as a second source of income. You can find Rhonda online here: Facebook: Instagram: Website:

  • Five Golden Agents

    Five Golden Agents

    15/07/2020 Duração: 08min

    Today’s podcast is going to be a little bit different. Jake has been trying to share more of his thoughts on running and growing a home staging business in written from, and has been sharing some articles on LinkedIn. Today Jake will share one of those articles with you. This one is about mindset and about how any staging business can be successful by focussing on building relationships with a core set of agents. But it’s about more than just building relationships – it’s about approaching every interaction with a desire to deliver so much value, to the point where agents won’t do business without you. The article is called Five Golden Agents and if you’d like to read it you’ll find it on Jake’s LinkedIn profile -

  • Adam Luttrell - Shift Property Styling (#2)

    Adam Luttrell - Shift Property Styling (#2)

    08/07/2020 Duração: 34min

    Today we have another returning guest to the show, Adam Luttrell from Shift Property Styling in Hobart.  Adam’s first time on the podcast was just over 12 months ago, and as of right now is still the most downloaded and listened to episode we’ve ever had. In this chat we talk a lot about COVID-19 and the impact it has had on their business, but also what initiatives and changes we’ll see coming out of that difficult period. Jake also wanted to know more about the 100% Styling Guarantee that Shift offers to their clients, and how the perceived risk is much higher than what happens in reality. You can keep up with Adam and Shift Property Styling here: Instagram: Facebook: Website:

  • Krisztina Bell - Virtually Staging Properties amp No Vacancy Home Staging

    Krisztina Bell - Virtually Staging Properties & No Vacancy Home Staging

    30/06/2020 Duração: 56min

    We’re covering a potentially controversial topic today, or at least one that will divide opinions – virtual staging.  As staging companies we’ve all been asked about virtual staging and we’ve all lost work when a seller decides to use virtual staging to save costs.  But is it a service you should be offering alongside your physical home staging service? To discuss this question Jake is joined today by Krisztina Bell, the founder of both a physical and a virtual home staging business. The physical home staging business is called No Vacancy Home Staging and was started in 2005 in Atlanta, Georgia. And the virtual staging business is called Virtually Staging Properties, and has a claim to being one of the pioneers of virtual staging, starting operations in 2007. Krisztina has been recognized as a Who’s Who in Atlanta Real Estate for the past 3 years in a row and she has recently been named in the Top 75 Most Influential People in Real Estate Staging. She’s been in all sorts of media publications and ha

  • Geoff Lewis - Bowerbird Interiors

    Geoff Lewis - Bowerbird Interiors

    22/06/2020 Duração: 38min

    Today’s guest is Geoff Lewis, the co-founder of one of Australia’s leading home staging companies, Bowerbird Interiors, based in Sydney. Geoff and his wife Lauren started the business like most of us do, working out of their house, and built it into the size it is today. We talk about a unique service that Bowerbird has brought to the market, which many in the industry considered controversial and even reckless, but which Geoff explains was an extremely considered approach. That service is something they call Bowerbird Black, and is essentially no sale, no fee home staging. So if the house doesn’t sell, the client doesn’t pay. We ask about the success of the service, some of the issues, and what COVID-19 has done to both Bowerbird Black, and Bowerbird as a business. You can follow Bowerbird here: Website - Facebook - Instagram -

  • Paloma Harrington-Griffin - Home Staging Association UK amp Ireland

    Paloma Harrington-Griffin - Home Staging Association UK & Ireland

    15/06/2020 Duração: 49min

    Today’s guest is Paloma Harrington-Griffin. Paloma runs her Home Staging businesses in the UK and in Brazil, although she calls London home. Founder of the Home Staging Association UK & Ireland, she is also the Vice President of the International Association of Home Staging Professionals in Europe. In this chat Paloma explains how she got started in the home staging industry and how she eventually founded the Home Staging Association, which she now runs. We talk about the important role industry associations play and why she’s so passionate about educating people involved in the industry, from home stagers to real estate agents. You can follow Paloma here: Linkedin - Instagram - Home Staging Association Facebook - Home Staging Association Website -

  • Tori Toth - Stylish Stagers

    Tori Toth - Stylish Stagers

    10/06/2020 Duração: 33min

    Today’s guest is Tori Toth, a best selling author, award-winning home stager, founder of Stylish Stagers and creator of the youtube channel, Home Staging TV which has over 12k subscribers. In this chat with Tori we speak about her background as a news reporter, some of the transitions she’s gone through over her career, how writing and publishing a book has impacted her professionally, how she’s built the Home Staging TV youtube channel, and what she’ll be focussing on going forward. This was a really great conversation with someone who has been in the industry for quite a while, so there’s definitely a lot to learn from Tori. You can follow Tori here: YouTube - Website -

  • Steve Gerken - Staged Homes

    Steve Gerken - Staged Homes

    01/06/2020 Duração: 41min

    Today on the podcast we have a very interesting topic and one that we haven’t spoken about before – buying an established home staging business. And to answer all of my questions I’m joined by Steve Gerken, who is the owner of a business called Staged Homes, based in Melbourne. Staged Homes had been operating for 12 years before Steve bought it in 2017, and in this chat I ask him all the important questions – how the process works, what he was looking for and what was most important to him, how the purchase price was determined, and some of things you might not have thought were important. I don’t want to spoil anything, but if you’ve ever considered selling your business, or even if you haven’t but want to build a business of value, this is an important episode for you. You can get in touch with Steve via: The Staged Home website - Linkedin -

  • Imogen Brown - Home Staging Brisbane

    Imogen Brown - Home Staging Brisbane

    27/05/2020 Duração: 35min

    Today I have our first repeat guest on the show, Imogen Brown from Home Staging Brisbane.  Imogen was one of the first people I spoke to on the podcast, and that episode is still in the Top 5 most listened to episodes we’ve ever had. It’s fair to say she has a lot of experience and wisdom to share. In that first interview we cover Imogen’s background and journey to being one of Brisbane’s most well known home stagers, so definitely go and listen to that. In today’s chat, we speak about what Imogen’s been up to in the last 12 months and there have been a couple of really important changes she’s made, including identifying her niche and really doubling down on it. She knows exactly what she wants her business to stand for, and I wanted to know what impact she’s seen since making the change. I also asked how Imogen has landed two of Brisbane’s most prestigious agents. And given everything that has been happening in recent months, we of course spoke about the impact coronavirus has had on the industry, and w

  • Sharpen Up Property Styling - Judy Sharp

    Sharpen Up Property Styling - Judy Sharp

    19/05/2020 Duração: 39min

    In today’s episode I speak with Judy Sharp from Sharpen Up Property Styling, a home staging business based in Adelaide.  Judy started her business with her husband Adam 10 years ago, so naturally we speak about working with your partner. Judy also touches on why they give indicative pricing on their website, when most stagers prefer not to share their pricing publicly.  I also asked Judy what impact COVID-19 has had on their business and what they’ve done with the spare time that’s been forced on them. And I finish up by asking Judy what her favourite social media platforms are. You can find Judy online here: Website - Facebook - Instagram -

  • Dave Stewart - Market Buy

    Dave Stewart - Market Buy

    20/02/2020 Duração: 28min

    Welcome back to the Foxy Property Chat Podcast - this week I chat to Dave Stewart from Market Buy. Market Buy is a website that facilitates offers for private property sales. Based out of Melbourne Dave and his team have recently expanded into the USA, so it’s exciting times for Market Buy and we chat a bit about that. We also chat quite a bit about the industry as a whole and how/where property sales will be conducted in the future. Interested to learn more about Market Buy? Head over to their website -

  • Leanne Pilkington - Laing+Simmons

    Leanne Pilkington - Laing+Simmons

    06/02/2020 Duração: 23min

    On this episode of the podcast I chat with Leanne Pilkington. Leanne is the Founder of Real Women in Real Estate, Managing Director of Laing+Simmons, President of the Real Estate Institute of NSW, she has 40 years of experience in all aspects of real estate and that’s only the tip of the iceberg! Leanne also hosts the Courageous Conversations Podcast, and I dive into that, asking why she started the podcast. We cover a range of industry topics including recruitment, technology and social media. Thanks for listening - see you in the next episode. You can get in touch/follow Leanne here: Email: [email protected]

  • Marketing in Real Estate - Holly Komorowski: home.byholly

    Marketing in Real Estate - Holly Komorowski: home.byholly

    22/01/2020 Duração: 24min

    On this episode of the podcast Cody chats with Canberra based agency owner Holly Komorowski. Holly started her Real Estate journey about 10 years ago, which has led her to start her own agency, home.byholly in 2016. She started it by herself and has grown it to a team of twelve in this time. We cover a decent amount of ground in our chat, including: Why Holly chose to work in Real Estate How branding has helped her business grow How to tell a story in Real Estate What platforms Holly focuses on for her business The other ways Holly is gaining business You can get in touch/follow Holly here: Thanks for listening, we hope you enjoyed this episode and we’ll see you back here for the next one.

  • Real Estate Sales Coach, Speaker amp Agent - Sherrie Storor

    Real Estate Sales Coach, Speaker & Agent - Sherrie Storor

    14/01/2020 Duração: 37min

    My guest today is Sherrie Storor.  Phoebe first met Sherrie when she was one of the biggest agents in Brisbane, but since then a lot has changed for Sherrie, and we talk a lot about that journey in this chat. A few of the highlights include that in recent years Sherrie has changed focus, with her main business shifting from being a sales agent, to that of being a sales coach, specialising in real estate. She’s also launched and runs a Women in Real Estate Breakfast series, which in 2019 had over 1200 agents attend events in four cities around the country. She’s a speaker and has given keynotes at a number of high profile industry events. She’s a BMW brand ambassador.  And she’s just launched her Build Your Best Life coaching program, which I’ll let her tell you about. There was one topic in particular that I thought was particularly interesting.  And that is Sherrie’s concept of the Celebrity Agent, and how everyone (whether an agent or a stylist) should think about how to build a celebrity pro

  • Torres Property - Will Torres

    Torres Property - Will Torres

    16/12/2019 Duração: 44min

    This week on the podcast Jake sat down with a Brisbane real estate agents, who owns and operates his own agency. His guest is Will Torres of Torres Property, based in Coorparoo, and one of Brisbane’s Top 5 Sales People of the Year. We’ve been working with Will at least two years, and we’ve seen him go from working for a big brand – Place Estate Agents, to going out on his own and growing his agency from scratch to a team of around 16 people in just 15 months. So, we obviously covered the topic of working for someone else versus going out on your own as a business owner, which is something most of us can probably relate to. We also spoke quite a bit about building a team of high performing, highly competitive people, but balancing that with the need to have everyone get along and work well together. Maybe the biggest takeaway from this chat though, will come from the conversation we had about pricing, and in particular, dealing with requests and pressure to lower our prices. Which is something agents deal with

  • Marketing in Real Estate - Rob Levy: The Digital Agent

    Marketing in Real Estate - Rob Levy: The Digital Agent

    10/12/2019 Duração: 25min

    We welcome Rob Levy: The Digital Agent to the Foxy Property Chat Podcast. Rob is relatively new to Brisbane, after moving from Townsville where he ran a very successful agency. While we do discuss his background and how he got into Real Estate, our focus for the conversation is on digital marketing, including: What techniques are effective for selling homes? What sort of content should people be making Should Agents be running ads on social media? Being helpful and providing value to your audience Why a mountain bike has been Rob’s best investment How personal should people be on social media? Aside from Social media, where else/what else should agents be doing to increase business? You can get in touch/follow Rob here: Website: Instagram: Facebook:

  • Marketing in Real Estate - Eran Malloch - Real Estate Marketing Specialist

    Marketing in Real Estate - Eran Malloch - Real Estate Marketing Specialist

    02/12/2019 Duração: 25min

    Welcome back to the Foxy Property Chat podcast, in this episode I had a conversation with Eran Malloch who is a Real Estate Marketing Specialist located in Perth. Eran is an expert in online lead generation and brand building. We got into: How has contributed to the industry lagging when it comes to social media What every agent should have as a minimum online Why Q&A is the best way to get started with your content What mistakes agents are making when posting online Should you be running ads on Facebook? Thanks for listening. If you’d like to contact/follow Eran you can do so here: Phone: 0412-799-688 Website: Lead Generation Website: Linkedin:

  • Rave Home Staging - Melissa Marro

    Rave Home Staging - Melissa Marro

    26/11/2019 Duração: 48min

    It’s been a little while since my last podcast, but I’m back and I’ve got a special episode for you today, particularly for those looking to build a significant home staging business, and I’m talking a million dollar revenue business. And I don’t think there are many of those in the Australian home staging industry, so if that’s your ambition, listen closely.   And if it’s not, you’ll still get a lot out of this chat. It’s actually my first guest from outside Australia so the podcast is going international! It’s Melissa Marro from Rave Home Staging, based in Jacksonville, Florida. Melissa move to Jacksonville and started Rave Home Staging completely from scratch about six years ago. Some of the things we covered: - How Melissa thinks about marketing, and her focus on putting out educational content - How Melissa has changed her pricing structure (to something I’ve not seen in Australia) to ensure that the price is never an objection from a client again - Where other home stagers are going wrong by u

  • Marketing in Real Estate - Candice Arlott: Video Marketing Consultant

    Marketing in Real Estate - Candice Arlott: Video Marketing Consultant

    21/11/2019 Duração: 34min

    Welcome back to the Foxy Property Chat podcast, in this episode I sat down with Candice Arlott who is a Video Marketing Consultant based in Brisbane. As you can imagine we spoke about all things social media and digital marketing as it relates to video. Why type of content should you be posting To what platforms How to come up with ideas If you need a bit of a ‘kick up the behind’ with your video marketing, this episode is one for you. If you’d like to reach out to Candice you can find her here: Instagram: Facebook: Linkedin:

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